How to connect Cel.ro with easySales: a complete guide
Connect the Cel.ro marketplace to easySales: every connection setting, category mapping, adding offers, what each status means and how to restart a stopped sync.
What connecting Cel gives you
Cel.ro is a Romanian marketplace. Once it is connected, easySales builds your Cel offers from the catalogue you already maintain, keeps their prices and stock following your products, and imports Cel orders into the same list as everything else you sell.
Before you connect
A Cel seller account
Register at marketplace.cel.ro if you do not have one. easySales connects with the same username and password you use to sign in there.
Products in your easySales catalogue
Offers are built from products you already hold, so nothing publishes from an empty catalogue.
A SKU, a brand and an image on each product
All three are checked before an offer is sent, along with a sale price of at least 0.10 RON.
Time for Cel's review
New product documentation is validated manually by Cel. Offers sit in a waiting list until that finishes, and there is nothing to do but wait.
Step 1 — Fill in the main settings
Go to Configuration → Integrations → Marketplaces and find the Cel card.
Press Connect. The form opens in the right-hand column — not as a pop-up — and it has two tabs. Main settings holds your credentials and the defaults every offer and order inherits.
| Field | What it does |
|---|---|
| Connection Name | Required. Your own label for this Cel account. It appears on every offer row and is how you tell two Cel connections apart. |
| New order custom status | Optional. Lands imported Cel orders in one of your own statuses instead of the default. |
| Price Addition | Required. A percentage added on top of your catalogue price for this channel. It is applied when an offer is created and then stays with that offer — changing it later does not repeat over offers you already published. |
| Default shipping tax | The VAT rate applied to the delivery line on imported orders. A free percentage field, pre-filled with 21. |
| Vat Payer | Yes if you are registered for VAT on Cel. Yes applies 21%; No applies none. |
| Invoice Series | The billing series used when easySales invoices these orders. A free text field — type the series exactly as it exists in your invoicing software. |
| Implicit package type | Envelope or Parcel, used as the default when an AWB is generated for a Cel order. |
| Username and Password | The credentials you use to sign in to your Cel seller account. |
| Send invoice to marketplace after generating | On by default. Uploads each invoice to Cel once easySales creates it. |
| Import unpaid orders as cancelled | On by default. Cel orders that have not been paid arrive already marked cancelled. |
| Allow changing cancelled orders to new | On by default, and only available while the setting above is on. Lets an order that arrived cancelled move back to new if it is paid afterwards. |
Step 2 — Decide how much the integration maintains
The Additional settings tab holds three switches. They are what turn a one-off publish into a channel that looks after itself.
| Setting | What it does | Default |
|---|---|---|
| Send offer prices to marketplace | Keeps prices on Cel following your catalogue, price addition included. | Yes |
| Send offer stock to marketplace | Keeps stock on Cel following your catalogue. The figure sent is your stock minus reserved stock. | Yes |
| Automatically enable offers when products have stock | Re-enables a switched-off offer, within the hour, once its product has stock again. | No |
Step 3 — Map your categories
An offer cannot be sent until the category its product sits in is mapped to a Cel category. Open Products & Offers → Online Shops → Categories (or Virtual Shop → Categories) and map each category you sell from.
Mapping does two things: it picks the Cel category, and it lets you match that category's mandatory characteristics to characteristics from your own catalogue. Both are checked before every send.
Step 4 — Add your offers
Open Products & Offers → Online Shops → Products, select the products you want and use Add offer(s) on, then pick Cel. Individual products carry an Add offer action on their own row.
If you already sell on Cel, your existing offers are imported for you as part of the first synchronisation. They arrive unlinked — attached to no product in your catalogue — and an unlinked offer receives no price or stock updates. Link each one from Marketplaces → Offers, using Link on the row or Link to product for a selection. Marketplaces → Autolink matches them in bulk.
Step 5 — Read the offers list
Three separate things are shown per offer, and they are easy to confuse.
| Column | What it tells you |
|---|---|
| Status | Whether the offer is switched on. A green toggle is on and accepted; a red toggle is on but rejected by Cel — look at the Errors column for the reason. A grey toggle is off. |
| Ownership | Yes means you created the product page on Cel and own its documentation, which is what Cel reviews. No means your offer is attached to a product page that already existed on Cel. |
| In waiting list | Yes means Cel's manual review of your documentation has not finished. While it says Yes the offer id is not yet a link to Cel, because the listing does not exist there yet. |
If orders and offers stop arriving
Keeping offers in step with your stock
Cel sometimes lets a buyer add an out-of-stock product to their basket and complete the order. Two settings between them prevent it:
- Auto deactivate Cel offers when reaching stock 0 lives in Configuration → Account → Settings → Offers Settings. It is account-wide and off by default. With it on, an offer whose product runs out is switched off on Cel instead of being pushed with zero stock.
- Automatically enable offers when products have stock, on the Cel connection's Additional settings tab, brings them back once the product is restocked.
If you turn the first on and leave the second off, offers go dark on their own but never return by themselves. To bring a batch back by hand, open Marketplaces → Offers, filter Status → Disabled together with Availability → In stock, and use Mass Edit → Enable.